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GENERATE MORE REVENUE FOR YOUR CRYPTO OR BLOCKCHAIN COMPANY

We help crypto & blockchain companies increase revenue from organic search through tech SEO, content, & analytics.

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Jill Coyle

Jill Coyle

VP & Director,
Hill Aevium

There is a sense of confidence I get when I know Chosen Data is working with us.

Anything analytical or data driven, Chosen Data is the perfect partner.

They get it done, and they get it done well.

Chris Healy

Chris Healy

CEO,
The Longhairs

The deliverables were highly valuable. The concise, in-depth reports provided insights that matter, and the analysis provided clear, actionable steps toward increasing revenue. The presentation hit us like a truck and it was clear we could expect immediate results from taking action on their insights.

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HOW WE INCREASE LEADS AND REVENUE FOR CRYPTO & BLOCKCHAIN COMPANIES

Purpose

Our crypto SEO and content strategies can help you scale long term and build a lead generation system that you can count on.

Phase 1: Target Audience Deep Dive

Our process starts with getting a deep understanding of your business and target audience. We will work closely with your team to understand the problems your organization is trying to solve.

Phase 2: Research & Strategy

Next we move into the audit and research phase. The audit and research documents help set the stage for which specific SEO tactics your business needs to get results.

Phase 3: Content Creation and Optimization

Finally we move into the optimization and content creation phase.  This is where we continually create new content for your website and optimize any existing assets you may have to improve our organic search footprint.

Benefits

Increased your revenue because we help you build a full funnel lead generation system.
Lower advertising costs because organic traffic is infinitely scaleable.
Increased website traffic because we have know how your target audience is searching for your solution.
Increased website authority and backlink acqusition because we have partners throughout the crypto industry to collaborate with.
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SEO PROJECT CASE STUDIES

We are considered expert SEO consultants for cryptocurrency and blockchain companies because we understand the unique digital marketing challenges that crypto businesses face. We have systems that create feedback loops, help us learn, and generate predictable results.

CONTENT STRATEGY AND CREATION

Problem:

Client had redesigned their website and lost 73% of their organic traffic. They removed most of their blog content as they felt the traffic they were getting was not converting or leading to new business.

Solution:

We created a new content strategy that focused on targeting keywords at all 3 phases of the funnel. We then created 2-3 new blog and resource pages per month. Many of the posts we published started ranking on the first page for our target keywords within 2-3 months. This allowed us to build traffic to new record highs but also grow leads at a similar rate. The chart shows organic click and impression growth for a new piece of content that was published in January.

Results:

The website recently reached new all time highs for organic traffic and is on pace to continue that growth over the next few months. Leads generated specifically from the content we created has also led to new record highs. Organic search is now the clients most profitable channel and we are looking to continue to scale this growth.

CTR ANALYSIS, EXECUTION, & TESTING

Problem:

Informational content website was seeing a steady decline in organic traffic. They had published 1,000's of posts throughout the years but hadn't made any updates to their current content that performed well in the past but started to decline.

Problem

Solution:

Since the website had over 1,000 blogs, we used our custom CTR analysis tool to identity the pages that would have the most traffic improvement in the short term if we could improve the CTR for the keywords they already rank well for. This was the clear low hanging fruit that could help reverse the decline in traffic.

Solution

Results:

By rewriting our title tags and meta descriptions and using our SEO testing tool, we were able to see increases in both CTR and average position which resulted in huge increases in clicks for our target pages.

Results

WEBSITE MIGRATION STRATEGY & EXECUTION

Problem:

Growing SaaS platform wanted to rebrand and narrow their focus into what the do best. They wanted to minimize any traffic loss during this migration and put a plan in place to grow their organic visibilty.

They also had been seeing declining rankings for their most important product based keyword.

Problem

Solution:

We followed our Migration checklist to ensure that no stones were left unturned and traffic loss was minimal. We ramped up marketing efforts after the migration to start building brand awareness for the new domain.

Solution

Results:

We now rank in position 1 for our top money keyword which was previously on page 2 before the migration. This has led to hundreds of clicks per month from highly qualified users in our target audience.

We outranked some big authority marketing sites with our smaller and less authoritative domain.

Results
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OUR CRYPTO & BLOCKCHAIN SEO STACK

Utilizing the right tools is critical to the success of your campaign. We have tested and vetted 100s of tools over the years and have dialed in on our SEO tool stack to the essential tools that every crypto SEO campaign needs.

Comete

RESOURCES & PUBLICATIONS

We’ve learned the aspects of SEO through study and experimenting. Now we enjoy passing on what we know.

TECHNICAL AUDIT DECK TEMPLATE

Download Our Audit Deck

Blockchain and crypto companies often have technical issues that hold their website back from its full potential. Our audit process uncovers these issues and puts a plan in place to fix them.

IN-HOUSE CTR ANALYSIS TOOL

Download Our CTR Tool

Once your organization starts getting some traction in organic search, optimizing your top performing pages for CTR can have a huge impact on generating traffic and leads right away.

DOMAIN MIGRATION CHECKLIST

Download The Checklist

We often see crypto companies rebrand, merge with another company, or change their domain name in the early stages of the business. It is critical to follow a step by step migration process to minimize any traffic loss and set yourself up for future growth.

CRYPTO & BLOCKCHAIN SEO TEAM ROLES

High standard of work starts with a high standard of people. The team needs a variety of crypto and blockchain expertise, and at the same time, everyone needs the experience with working for SEO results.

Branko Kral

Founder & Director

Community leader, optimizer, linguist fluent in four languages, and a global citizen who has lived in seven countries, Branko is the marketer you want to spearhead your project.

Branko Kral

Founder & Director

Branko has been featured on many of the top MarTech websites in the industry and continues to work with some of the top brands. He'll help you leverage his MarTech relationships to grow search presence.

Branko Kral

Founder & Director

Branko has been featured on many of the top MarTech websites in the industry and continues to work with some of the top brands. He'll help you leverage his MarTech relationships to grow search presence.

Sona Krsnakova

Design

Sona makes your assets stand out, and she makes you love the creative parts of the process. Her taste and ideas are bold. If you get to work with her enough, you may even learn a thing or two about cold water waves.

Sona Krsnakova

Design

Sona has worked on design for some of the best MarTech companies. She makes your assets stand out, and she makes you love the creative parts of the process. Her taste and ideas are bold.

Sharon Fell

Finance Copywriter

Sharon and her partner Christina write expert, polished copy for our clients in the financial field. You’ll be able to tell there’s a CPA degree in the mix.

Scott Raynor

Marketing & Finance Copywriter

Scott has a rich experience with writing for big blogs, combined with a stellar ability to research complex topics. He’s the powerhouse for expert copy that you (and we) were hoping to find.

Scott Raynor

Marketing Copywriter

Scott has vast experience with writing for some of the largest MarTech websites in the industry. He's written for Moz, Single Grain, SEMrush, Supermetrics, SERPStat, and more.

John Reinesch

Co-Founder & SEO Director

John has led SEO strategy for some of the largest MarTech companies in the industry. He know's the industry well and he know's what it takes to drive organic traffic in the competitive MarTech landscape.

John Reinesch

Co-Founder & SEO Director

John is one of a kind in his research methods, strategy files, automation routines, execution speed, and amount of AppSumo lifetime deals. He’s the SEO who gives you confidence that you’re doing it right.

John Reinesch

Co-Founder & SEO Director

John is one of a kind in his research methods, strategy files, automation routines, execution speed, and amount of AppSumo lifetime deals. He’s the SEO who gives you confidence that you’re doing it right.

Oscar Argüello

Project Manager, Design Lead

Oscar's organizational and communication skills put the professional email forwarders that you’ve been annoyed with to shame. He's the PM you've been dreaming of who understands advanced workflows just as well as he understands marketing.

Oscar Argüello

Project Manager, Design Lead

Oscar keeps all of our MarTech SEO projects on pace and on schedule. He understands the marketing industry and will work with you to make sure we are hitting all of our KPI's.

Jan Perez

Developer, Solutions Engineer

Jan's experience and initiative is like no other, and his solutions are clean. He's executed the difficult design of this website, built custom customer portals, and tackled other advanced challenges — with a smile.

Byron Corrales

Development Lead

Byron has been at the core of the team for 7 years, and once you start witnessing him solving your problems, you’ll see exactly why. It will come as no surprise that he’s also a co-founder of his own successful web dev company.

David Nwosu

Analytics Dev

David is the dev that other expert devs get impressed by (true story). When you’re wondering if something on your site can be measured, and you ask David, he’ll say yes and set it up like it’s a breeze. Which it is — for him.

David Nwosu

Analytics Dev

David has setup complex web analytics tracking for many of the leading brands in the MarTech space. Having accurate data is critical for your MarTech SEO campaign and David will make that happen.

Veronika Senova

Operations Manager, Data Viz

Veronika has a master’s in statistics, a knack for creating systems, an eye for visual communication, and a thrilled little family. You’ll know she’s behind the scenes of the good things that come your way when you get involved with us.

Veronika Senova

Operations Manager & Data Viz Expert

Veronika helps keep our systems running well and works on business operations. She will also work with you on data visualization to make sure our reporting is as actionable as possible.

Noah Kain

SEO Strategist

Noah brings deep technical and content SEO expertise to the team. He's involved in our end to end SEO process from Strategy to execution.

Noah Kain

SEO Strategist

Noah brings deep technical and content SEO expertise to the team. He's involved in our end to end SEO process from strategy to execution.

Noah Kain

SEO Strategist

Noah brings deep technical and content SEO expertise to the team. He's involved in our end to end SEO process from strategy to execution.

Marjorie Launico

Medical Copywriter

Marjorie is an emergency room physician who likes to write at night to unwind. When you read her in-depth articles, you’ll be able to tell they’re written by a doctor. One who cares deeply about the facts, and one who understands marketing too.

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BOOK YOUR STRATEGY CALL

Book a call with one of our crypto growth strategists to learn more about how you can increase revenue through SEO.